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Sega Details Future...All about the new company structure, inside.
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Old 25 Jul 2003, 02:01 AM   #1 (permalink)
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Default Sega Details Future...All about the new company structure, inside.

July 23, 2003 - Sega, always the company to hold management meetings in which it discloses its plans for the upcoming business term, did just that in Tokyo yesterday. The result? Some interesting news for Sega fanatics.
First, good news on the software sales front as it was revealed that two of the company's biggest titles for the first quarter of the business term (April to June) performed better than expected. Let's Make a Pro Soccer Team 3 for the PS2 has thus far shipped 500,000 copies to the Japanese market. Sega's original goal for the game was 460,000 copies. Initial D, Sega's PS2 port of its popular arcade racer, has thus far shipped 260,000 copies in Japan. Initial targets were for 160,000 units.

It seems like the company is off on a good start for meeting its goals of 9.25 million pieces of software sold for the financial year ending March of 2004. Sega announced that it would like to be able to increase this target so that five years from now it will be selling 20 million pieces of software over a year's time. The company will be counting in part on its support for next generation consoles from Microsoft and Sony to achieve this goal.

In addition, Sega plans to increase software sales through a reorganized software development structure. As previously announced, the company will be reducing its current cast of 9 development studios to five. The company at last revealed definite plans for this reorganization.

The new development studios will take the following form. Sonic Team (Sonic the Hedgehog, Phantasy Star Online) and United Game Artists (Rez, Space Channel 5) will combine to develop games for light users. Hit Maker (Virtua Tennis, Crazy Taxi) and Sega Rosso (Initial D) will combine and develop new types of games. Wow Entertainment (House of the Dead, Sega GT) and Overworks (Skies of Arcadia, Sakura Wars) will team up and make next generation games for all ages. Smilebit (Panzer Dragoon, Jet Set Radio) and Amusement Vision (F-Zero, Daytona, Super Monkey Ball) will team up to make games that make use of multimedia elements such as movies. Finally, Sega-AM2 will be the only surviving company of the bunch. It will make games devoted to hardcore users, including fighting games.

No mention was made of Wave Master, the subsidiary which produces the music and sound for most Sega titles.

In addition to these five studios, Sega will also be creating two new subsidiaries. One of the subsidiaries will be formed in part from members of Amusement Vision and Smilebit and will focus on the development of sports games. The other studio will be headed up by former AM2 head Yu Suzuki and will focus on the exclusive development of hit titles.

Will all this fuss work out in the end? Turn to IGN.com in five years to find out.

Oh yes. We almost forgot one important thing. According to new company president Hisao Oguchi, Sega is now "The Excitement Company." Make a note of it.

source: ps2.ign.com
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Old 25 Jul 2003, 12:02 PM   #2 (permalink)
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Well its good to see that there doing good. I have no clue why the DC failed so badly. Its a great system. Too bad they won't make another one...
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Old 25 Jul 2003, 06:40 PM   #3 (permalink)
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^I agree,I loved the DC,anyways good to hear that there doing fine..
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